Santa's Service Blueprint

    I designed a holiday card for Bridgeable's clients, taking inspiration from a service design tool—the service blueprint. When opened, the card reveals the different phases of the toy production process for four of the key stakeholders: santa, reindeer, elf, and a child.

    Client
    Bridgeable

    Tools
    Adobe Illustrator

  • Santa's Service Blueprint

    Front side

  • Santa's Service Blueprint

    Inner spread